NHL jersey advertisements - Everything you need to know before the 2022-23 season begins - ESPN
Adidas takes over from Reebok as US ice hockey sponsor - BBC News
NHL ensures teams will have full flexibility to maximize jersey sponsorships | SportBusiness
Sponsorship deal with Adidas means changes coming to NHL jerseys, but nothing drastic yet - The Hockey News
Mixed feelings for NHLers as league milks jersey ads for revenue | CBC Sports
List of Adidas sponsorships - Wikipedia
The Creation Of Adidas Hockey: Forging A New Way To Relate To Consumers, NHL
Adidas to end NHL jersey partnership after 2023-24 season | SportBusiness
NHL Jersey Ads Approved for 2022-23 Season as League Joins NBA, MLS – Sportico.com
Sidney Crosby Becomes The Newest Athlete To Sign With adidas • KicksOnFire.com
NHL AND ADIDAS UNVEIL NEW UNIFORMS FOR 2017-18 SEASON | NHLPA.com
England Hockey and adidas
Stop Calling Adidas NHL Jerseys Authentic - Teal Town USA
The Rink - Blackhawks announce helmet sponsor, 100% player vaccination rate
NHL and Adidas not renewing kit supplier deal - SportsPro
NHL jerseys with ads likely after new deal with adidas - Sports Illustrated
In-Depth: How Sportswear Giants Adidas & Nike Distribute Their Sponsorship Expenses - Footy Headlines
Adidas hand over hockey kit – A News Blog by SA Sports Trader
Adidas blijft hockey-sponsor | MarketingTribune Sponsoring
Sponsorship deal with Adidas means changes coming to NHL jerseys, but nothing drastic yet - The Hockey News
20 Adidas Sponsored Athletes Of All Time
adidas | Great Britain Hockey
NHL taps fanatics as official jersey supplier, replacing Adidas | Fox Business
For Adidas and rivals, sponsorships are good business - The Columbian
